Spring Football League

Artist Recruitment

Artists — what if your gift could fund lives, not just streams?

The Spring Football League (SFL) is not just sports — it is character development, mentorship, faith-driven inspiration, and community restoration. The Spring Football League is a 501(c)(3) professional league using football to fund nonprofits, create careers, and strengthen communities.

🎯 We are recruiting aligned entertainment professionals who reinforce

Leadership
Character
Inspiration
Family values
Community upliftment
Athlete development

🧠 Strategic Approach

We are recruiting two distinct artist categories; each aligned with a different campaign objective.

🔴 Category 1 – Artists for Player Registration

(High-Energy, Athlete-Focused)

🎯 Purpose

Drive player registration through motivational, energetic, inspirational content.

👤 Target Artist Profile

Christian rap artists
Inspirational hip-hop artists
Faith-based trap / motivational rap
Spoken-word performance artists
Former athletes turned artists
Urban inspirational music creators

🎵 Style Requirements

High-energy beats
Uplifting, motivational lyrics
No profanity
No vulgar content

🚀 Focus On

Discipline
Solidarity
Overcoming adversity
Faith without heavy preaching
Destiny / purpose

🔵 Category 2 – Artists For Community Impact & Family Events

(Family-Friendly + Uplifting)

🎯 Purpose

Attract families, sponsors, churches, and community partners.

👤 Target Artist Profile

Contemporary Gospel (modern, upbeat)
Inspirational R&B artists
Clean R&B / soul performers
Christian pop artists
Praise & worship bands
Spoken-word poets (family-oriented)
Youth choir groups

🎵 Style Requirements

Family-friendly
Uplifting
Inspirational
Positive messaging
Broad appeal (not overly denominational)
No explicit religious targeting language in music (use “inspirational” positioning)

🎥 Use Case

Halftime performances
Sponsor events
Community outreach days
Fundraising campaigns
Youth engagement events
30-60 second brand storytelling videos

🎯 Target Audience

Families
Sponsors
Local businesses
Community leaders
Churches
First responders
Veterans

🟣 Brand Filter All Artists Must Align With For Both Categories

📣 All artists must adhere to the following performance principles:

Character & Integrity Represent strong character, reflect leadership and integrity, support mentorship culture.
Content Standards Avoid profanity, avoid sexualized imagery, avoid drug/alcohol glorification.

📣 Music Messaging

AVOID

Overly religious language in music
Heavy preaching tone

INSTEAD USE

Football. Family
Inspiring the Next Generation
Purpose-Driven Performance
Where Character Meets Opportunity
More Than a Game

🔒 What This Submission Does Not Cover

The following areas are subject to separate negotiation between SFL Entertainment Director and SFL Founder:

Artist pay
Contract terms
Performance rates
Revenue split

Complete Artist Registration

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Artist Performance Registration – Spring Football League Houston